Healthcare Social Media Rx For Connecting With Key Audiences

From medicines to medical instruments and everything in between, just about every company has adopted a healthcare social media approach. To maximize your success with healthcare social media relations you need a firm with the experience to help you produce high-quality and compelling stories and content, navigate shifting landscapes, anticipate opportunities and swiftly execute communication campaigns for maximum business impact.

Marketing and communication in the medical world require continuous attention given the rapid changes that take place and a large part of a healthcare social media effort should involve monitoring the environment. Consider:

*Technology and markets change very quickly;

*The regulatory environment is continuously shifting;

*Target audiences range from concerned consumers to highly-educated and discriminating physicians, other practitioners, technicians and healthcare executives;

*New trends and new competitors emerge without notice;

*Legal restrictions create pitfalls as much as they provide guidance;

*Breaking industry news can require immediate action;

*A crisis can emerge without notice;

*Businesses and consumers respond differently to stories that can appear one day in industry media and break widely the next day in mainstream media.

Deploying a Healthcare Social Media program is one of the most efficient ways of dealing with this shifting landscape. In addition, healthcare social media is an excellent avenue for patient care and customer service in addition to delivering important product news. One of the biggest issues for healthcare providers is public perception driven by patients. With or without you, the conversations are going to take place. People want to share their stories and experiences. Engage and embrace healthcare social media discussions by having a dedicated staff member canvas the healthcare social media landscape to respond to questions or concerns about programs, medications, doctors, coverage, etc. The days of voicemails and emails have evolved to live online chat options for customers, but utilizing social media feeds like Twitter takes it a step further. Do you have a staff member that can commit to being your Healthcare Social Media Manager?

To truly maximize the effectiveness of healthcare social media involvement, you need a firm that understands that healthcare social media should be an integrated component of a cross-channel marketing strategy. By combining healthcare social media efforts with targeted tactics like updated promotional materials, email marketing, direct mail, event sponsorships, traditional advertising, search engine optimization and paid search, healthcare providers can tailor messaging to both prospects and current clientele.

Nutrition As A Valuable Part Of Your Life

Nutrition includes monitoring the food that you eat on a daily basis. If you want to have a healthy lifestyle, good nutrition is of the utmost importance. You will live longer and be healthier with regular practice of proper nutrition principles. This article can give you nutrition tips that can be easily used in your life.

Have you tried a healthy puree of peaches, pears or berries? This makes a spread that is sweet which you can eat as a dip for pita chips or pretzels. Try this with different kinds of fruits and prepare a different snack each time to keep things interesting. .

Processed foods can contain high percentages of trans fat and should be avoided. Foods that contain high trans fat are responsible for putting you at risk for heart disease. Trans fats replace the good cholesterol, HDL, with bad cholesterol, LDL.

Add a multivitamin to your diet to get the best nutrition. Although you should try to get as many vitamins from your food as possible, a multi-vitamin gives you the insurance that you need if you slip a little.

Almonds are the absolute best nuts to use in cooked dishes. These are the healthiest among other nuts because of their ability to lower cholesterol, their richness in protein, and their benefit to your blood cells. They don’t cost as much as other nuts, either.

Baking, grilling, broiling, and roasting are the healthiest ways to prepare meat for consumption. If you need butter to prepare your foods, try substituting it with cooking spray instead. Strain and rinse using hot water when browning beef. This minimizes the fat you will consume when eating the beef.

When pregnant, ensure your diet contains enough vitamin B12. Taking Vitamin B12 during this time helps to lower the possibility of having birth defects. Not everyone is vulnerable to B12 deficiencies, although it does seem to affect females who frequently diet.

Frozen vegetables are great to consume for their health content and fit in the freezer nicely. They thaw quickly and can be tossed in with meat dishes or served as a healthy side. If they are stored in the freezer, you won’t be forced to go through them quickly to avoid spoilage.

Nine Excellent Using The Right Anti Aging Cream

We may not even detect that time keeps moving and we have not even pointed out that we are growing older as each year comes with regard to an end our own life. It might be apparent that other medication is aging, but at times it’s difficult to see it in in our own right. Aging can occur as early as the 40’s contingent upon how are health and skin been recently managed the early a long time.

Using eye cream enrolled may seem excessive, but a majority of of us definitely demand it! I’m taking six classes over the summer and not sleeping much, so I’m always hunting for products that can make me look more wake up. Putting concealer on works well, but using eye cream is really a better solution since it gets far better the reason for the wrong doing.

This Lancaster 365 Cellular Elixir is correct for everyone and skin types, but is made especially for delicate skin type. The directions say to apply 3 drops in their morning as well as the evening, and you can make use serum alone, or aling with your normal face cream.

anti-aging cream may be the perfect product for actually as they strive to check younger. Many would rather in fact spend cash on items which help these phones look younger, rather than spend funds on products which help them feel! Strange but true and possibly related the to notion that if you look great, sense great.

Make an even paste this particular ingredients. Apply the pack on encounter and this for around 30 minutes. When you will wash off that time gently scrub your face, after washing your face you will see a fresh, soft and glowing skin.

Menopause will be the word that immediately to be able to the mind when standing aging and girls in exact same holds true breath. Her own life is divided into two phases premenopausal and postmenopausal. The hormonal changes in the body invite many aging problems. Entire body starts missing out on bone mass and muscle strength. These weakened bones often result in osteoporosis and arthritis, which accompany the woman throughout conversing with people about of her life. The skin becomes sunken and sallow and eventually, wrinkles begin to seem. The immune system is no longer able to produce sufficient anti bodies, thereby making system needs susceptible to illnesses. Most vital organs show diminished performance, which affects the entire health on the woman.

Did sort the top face anti wrinkle cream can VISIBLY reduce wrinkles and lines in just 60 moments? Its true! And not just that, it’s the sole wrinkle cream which is clinically recognized to both prevent AND remove signs old. Learn more by visiting WrinkleRemoverCreams.com at this time.

Why You Should Use Steam For Acne Problems

No matter how much research you have done or how many people you have talked to, it seems that you can never find an effect acne treatment program.

If youre feeling a bit frustrated, trust me, you most definitely have reason to be. Finding a treatment for your acne can take time and research.

Finding a treatment for your acne will take time, even though there are so many different types of treatments. Finding a cure that works for you will require patience.

You have probably heard of things like

– Washing your face with acne soap
– Drinking water
– Changing your diet
– Reducing the amount of stress in your life

If you want something that will fit into your acne regime, try out a steam room. As odd as it sounds, it works.

Steam is one of the best ways to help treat as well as prevent acne. If you havent tried it, you most definitely should.

Here are two reasons why:

1. Steam baths are able to enhance how much blood and oxygen is circulating throughout your body. This means that more oxygen and blood will go to the surface of your skin.

2. Steam is able to open up the pores in the skin to help get rid of any type of impurities that may exist. All this is done through sweating.

Basically, the steam room is a sweat bath. As silly as it sounds, it helps to clean your skin.

If you decide that you want to try out the steam room, you want to be able to soak up all of the benefits that it provides.

After sitting in the steam room, make sure that you shower right after you exit the room. You dont want to sweat and then leave all of the sweat on your skin.

If you dont shower, your skin will probably just reabsorb the toxins you sweated out.

This makes the whole steam room experience useless, doesnt it?

If youre on a set time limit or you dont have enough time to shower, you should dry your skin when a clean towel and shower as soon as you can.

Be cautious!

Just like with any acne treatment, you want to take some precaution before you get deeply into it.

If you have an acne condition that is extreme, know that a steam room can aggravate your already existing acne.

If you are concerned, you can easily talk to your doctor or a skin expert and found out if steam baths are right for you. You dont want to harm your skin!

Steam rooms and facials

When using steam treatment, you can choose just to do facial steaming, or you can choose to use a steam room.

Facial steams have proven to be very effective to help treat and prevent acne that occurs on the face.

However

When you think about it, steam rooms provide a bit more advantages. Instead of just cleansing the skin on your face, you can cleanse your whole body.

If you are able to have a steam bath 2 to 3 times a week, your body will be toxin free!

Laparoscopic Sleeve Gastrectomy Is A Popular Restrictive Weight Loss Surgery

Many people in the world are affected with the growing problem of obesity. It is a common problem seen both in the teenagers and most of the adults these days. When the BMI (Body Mass Index) value of a person reaches 40 it is called morbid obesity condition. Over eating habits, eating junk food and lack of physical exercise lead to this condition. In fact, it also leads to other associated chronic disorders like heart diseases, diabetes, sleep apnoea, hypertension, etc, which are fatal and dangerous for any human being. Worst part of morbid obesity is that there are chances of all these diseases striking at once, thus, worsening the condition. Thanks to medical science, now there are many surgical methods being used to prevent deaths from obesity. One of the most popular and successful weight reduction surgeries to tackle morbid obesity is laparoscopic sleeve gastrectomy.

This is a restrictive type of bariatric surgery known for its excellent post operation results. It involves surgical removal of the left side of the stomach or the greater curvature. This removal results into a new and sleek banana sized abdomen. Since this surgery does not involve any reconnecting of the intestines, it is simpler than the gastric bypass or the duodenal switch surgeries.

It is a highly effective procedure as most of the patients lose 30 to 50% of their excess body weight over next 2 years. It is one of the most cost-effective options among all kinds of bariatric weight loss surgeries available today. There are many advantages of laparoscopic sleeve gastrectomy over other methods; like it is technically a simpler operation than the gastric bypass as no reconnection of intestines is involved. The stomach is reduced in size, but tends to function normally and digestion process is not affected. Moreover, unlike the lap-band procedure this method does not require the implantation of any artificial device like silicon band in the body.

Laparoscopic Sleeve Gastrectomy minimizes the chances of an ulcer formation in the abdomen. Unlike in other weight reduction surgeries, patients feel full with liquids like juices or cold drinks. It also eliminates the portion of the abdomen, which produces the hunger stimulating hormones called Ghrelin. High success rate and low risk factors make this type of bariatric surgery one of the most popular and safe solutions to treat morbid obesity. Patients have achieved excess weight loss of 60 to 90% over the next two years. Similarly 90 to 98% resolution of associated life-threatening disease is observed. There is little or no mal absorption after the operation. Many people are happily embracing the method and leading a much healthier happier life today.

Factors Affecting High Blood Pressure

High blood pressure is branded as a fearful disease because it can catch a person unaware that he has already a stroke, heart disease or any cardiovascular disease. This occurs when there is clogging of blood in the arteries because of stored fats; thus, preventing the blood to circulate smoothly to the heart.

There are contributory factors to high blood pressure. These include obesity, poor exercise, high sodium and salt intake, smoking, and the use of alcohol and drugs. Regular exercise is needed to reduce obesity. This exercise may include jogging, walking or strolling, gardening, bicycling or participation in sports activities like basketball, volleyball, lawn tennis, golf and other sports activities.
Sodium and salt can be minimized if mixed with cooked foods. Processed and even fast foods are rich in sodium and salt. These should be avoided to lower high blood pressure. Smoking, alcohol and drugs should be gradually eliminated if it cannot be done immediately. The use of contraceptive pills can increase blood pressure levels. Smoking as well as taking alcoholic drinks too can increase high blood pressure. Try to minimize the number of cigarette sticks per day. Limit also your alcohol intake to have lower blood pressure. Prohibited drugs as well as regulated drugs should be avoided since these can cause hypertension.
More of high cholesterol food intake makes our heart overworked especially on how blood is distributed to our body. This is due to clogged arteries which prevents the free circulation of blood to the heart. So, the best remedy for this is to have a healthy and balanced diet, regular exercise and meditation.

For a healthy and balanced diet, it is necessary to include food which is rich in vitamins, minerals, and antioxidants and less fat. Whenever foods are cooked, always include garlic in it. But garlic has also negative effects especially if one is maintaining medications prescribed by the doctor.

Fish should always be part of the diet because of its omega 3 fatty acids component which may lower cholesterol levels and burn restored fats in the body.

If these are not your daily food intake before, its now time to change it for the health of your heart. Coupled with this are the regular exercises and physical activities normally performed for the purpose of lowering high blood pressure. Aside from sports activities, deep breathing can make you feel relaxed which is good to your blood pressure.
Meditation can be done for twenty minutes. When you do this, the muscles become more relax, making them function smoothly. Meditation is done in a room where nobody can disturb you. Just sit comfortably with your eyes closed and make your mind empty by focusing on a single word. Meditation is like a breathing exercise which is also good to ease pressure as well as depression, distress and anxiety. This does not only improve the mental health but also the physical health

These are costless ways of treating high blood pressure. This does not involve much money. You only need enthusiasm and determination for the exercises and physical activities. All of these can fight high blood pressure.

Mel Gibson’s Mental Disorder

The leakage of Mel Gibson’s tape had shocked millions of people in the entire United States. Sources who have heard the so-called audio recordings said that voice on the tape was far from how we have known Mel Gibson. The mentioned Hollywood actor was raised a traditionalist catholic. He is also one of the most respected personalities in Hollywood. You may have known him from movies such as Brave Heart, Lethal Weapon, Forever young, payback and other films where we witness his incredible talent in terms of acting. He also produced and directed some of the most remarkable films in history such as the self-funded and the controversial movie “The Passion of Christ” which caught the attention of many all over the world. After his many accomplishments, people are now worried if Mel Gibson can still continue his contribution to the industry now that he is facing one of most talked about scandals of the year.
A Few weeks back, Mel Gibson received a restraining order from her ex-wife Oksana Grigorieva who is also the mother of their kid Lucia. Oksana is a popular Russian singer, songwriter and pianist and had collaborated with some of the best performers like Josh Groban. Oksana claims that Mel Gibson had threatened her life for so many times and she even experienced physical abuse last January and other instances that can be considered as domestic violence.
According to some sources who have heard the audio recordings, Mel Gibson used fowl and threatening words towards Oksana. He even admits that he beats her for numerous times. Currently, it has not yet been identified what causes Mel Gibson to be in such bizarre behavior. But whatever that is, it is clear that Mel Gibson is suffering from an illness that was triggered by several factors.
Expert stated that Mel Gibson is indeed suffering from a mental disorder called Logorrhea, also known as Verbal Diarrhea. This is classified as a mental illness causing the individual to talk monotonously and illogical. People who are suffering with this illness might experience phrases repetition and failure to pronounce the words right. Others might refer to it as those people who just can’t “Shut Up”. Unfortunately, there is not treatment for this illness. This is normally caused by a traumatic experience. Experts believe that Mel Gibson develop this illness due to fear of abandonment, sexual frustrations, anger and resentments which was triggered by factors that they blame on Oksana but that is just a rumor.
Currently, the officials are still investigating if Mel Gibson is indeed guilty for the accusation and it is not yet certain he will be thrown in Jail. He is now busy filming his latest project which is being directed with his celebrity-pal Jodie Foster. On the other hand, Oksana chose not to give any details regarding the said scandal as advised by her lawyer. Hopefully, Mel recovers from his illness by getting in touch with his spiritual side and he finishes his newest project that he is currently working on.

Ayurvedic Treatment For Cancer

summary: In the 21st century cancer is a destructive disease characterized by out of control cell growth.More than 100 types of cancer have discovered in the mediacl science & each of them has classified by the type of cell which is initially damaged.There are no single treatment of cancer.The patients hvae to recieve a group of therapies such as: Surgery,Radiation,chemotherapy,Immunotherapy,Hormone therapy or Gene therapy.Ayurvedic treatment is an ancient treatment originated in India.Ayurvedic treatment has gifted us a remarkable result in cancer treatment.
AYURVEDIC TREATMENT FOR CANCER: Indian’s spiritual system of curing Ayurveda;originated by the Lord Dhanvantari, has been practicing for thousands of years,which emphasizes on the unity of mind & body.Ayurvedic treatment for cancer has a great approch in cancer treatment.Its main goal is to find the ultimate cause of an illness.The therapeutic approch of Ayurveda is divided into four categories.They are prakritisthapani Chikista(health maintainance),Rasayana Chikista(restoration of normal function),Roganashani Chikista (disease cure) &Naisthiki Chikista(spiritual approch).
Ayurvedic treatment for cancer can act as an adjuvant or a co-therapy along with chemotherapy or Radiotherapy which is also helpful in post surgery care.Ayurvedic tretment for cancer help to reduce the progress of cancer in cases where chemotherapy & Radiotherapy is contra-indicated due to some reasons &patients have no other choice.Ayurvedic tretment in cancer has a great sucess
as some of the preperations cam fight against tumours.DS Research centre is one of the best leading Ayurvedic treatment in India which provides the best Ayurvedic treatment for cancer.
ABOUT CANCER: What we can say all about cancer , is that it is the most deadly disease in the 21st century.Some type of cancer grow very fast while other take a long time to become more dangerous. Cancer can occur at anywhere in a body.Now we have to know about cancer that what are types of cancer have discovered in the medical science.They are Anal cancer, Bladder Cancer,
Brain Cancer,Breast Cancer Colon Cancer,Cervical Cancer,Endometrial Cancer,Esophageal Cancer, Gallbladder cancer,Head & Neck Cancer,Kidney Cancer,Leaukemia,Liver Cancer,Lung Canecr,Lymphoma etc.We must be aware about cancer that cancer cells continues to grow unless one of the four things occurs:1.The cancerous mass is removed by the surgeon,2.chemotherapy or
another type of cancer thrapy medications,such as hormonal therapy is given to a cancer patient, 3.A cancer patient recieves Radiation therapy & 4.Cancer cells shrink & disappear on their own.About cancer the DS Research centre is doing a great job through the help of Ayurveda.

Effective Healthcare Pr For Better Communication

The healthcare industry is without doubt, one of the most important, expensive and rapidly developing industries in the world. Each year, billions of pounds and dollars are invested into clinical, pharmaceutical and biotechnology industries in the hope of finding and distributing drugs that will help improve peoples lives. The healthcare industry is vast and diverse and includes doctors, patients, pharmaceutical companies, universities, governments and healthcare professionals involved in the distribution, discovery and advocacy of products. Healthcare public relations are also critical in the healthcare industry. There is no point producing an effective drug, if its benefits cannot be related to the public. Healthcare PR plays an important role in introducing, building confidence, opening up a good market share and bringing to people innovative clinical remedies. Companies that supply healthcare PR provide superior counsel and strategic planning to global pharmaceutical and biotechnology companies, healthcare providers and government agencies.

Healthcare communications agencies worldwide are working to help the stakeholders of the medical field and healthcare sector to be heard, informed and market products. Healthcare PR solutions include promoting, preserving and protecting the integrity of brands, building brands and franchises, designing and executing direct-to-consumer health campaigns that change behavior, communicating milestone moments with regard to scientific and regulatory instances, fostering lasting relationships for clients with professional and advocacy groups and managing brands throughout their lifecycle.

It is important for healthcare PR agencies to blend modern communication techniques with a deep knowledge of regional outlooks in order to effectively build the reputation and market share of the most recognized and reputable healthcare brands. Other important aspects of healthcare PR include pharmaceutical and device marketing, where products are marketed in a broad array of therapeutic categories and stages of development. Product launches are important too, where a range of products are introduced globally and on a regional basis. Media relations is also another aspect of healthcare PR, where media is used to generate attention for landmark publications and publicizing breaking news at major medical meetings. Advocacy relations are also important when it comes to healthcare communications. Having advocates lends credibility to healthcare campaigns and this is advantageous when trying to reach the consumer on a grassroots level. Health policy such as drug pricing, patent challenges, ethics and general skepticism is a common issue that healthcare related companies have to deal with healthcare PR can help with these issues by communicating and shaping health policy issues whenever they arise.

Targeting Cancer Stem Cells Therapeutic Strategies, Drug Development Pipeline, Biomarkers And Diagn

Cancer Stem Cell (CSC) research has accelerated in the last two years and considerable efforts are now being made to identify drug molecules that selectively target and destroy them. Today, 50 developmental molecules are being evaluated in the hope of targeting this subset of cancer cells. More than 40 companies and commercial groups are progressing these activities and around 20 drug-targeting strategies are being evaluated. Efforts are being made to target CSCs using novel single agents as well as combinations, based on new and established classes. This 2010 report gives a comprehensive update on current therapeutic and diagnostic development in this field, on the drug development pipeline and the most promising research areas in CSC characterisation. New therapeutic and diagnostic opportunities in this field are also presented.

Background: Many cancers contain a subset of stem-like cells believed to play a critical role in the development and progression of the disease. These cells, named Cancer Stem Cells (CSCs), have been found in leukaemia, myeloma, breast, prostate, pancreatic, colon, brain, lung and other cancers. Findings suggest that CSCs are able to seed new tumour formation and drive metastasis. CSCs also show resistance to a number of chemotherapy drug classes and radiotherapy which may explain why it is difficult to completely eradicate cancer cells from the body, and why recurrence remains an ever-present threat. If these findings are confirmed in the clinic, the targeting of CSCs alongside the bulk of other cancer cells will offer a new paradigm in cancer therapeutics. Currently, there are more than 50 CSC R&D programmes in progress, around 50% of which are at Phases I-III. Patient data from the first clinical trials on CSC-targeting drugs are now being reported. More than two thirds of CSC R&D programmes are being taken forward by SME’s, and >90% of the patents in this field have been filed by Universities. Substantial opportunity for collaboration exists in this field, and this has lead to agreements between SMEs and number of international pharmaceutical companies.

Drug Pipeline: Approximately 20 different strategies, which are described in this report, are being pursued in the hope of discovering ways of selectively targeting CSCs. Recently for example, at the CTRC-AACR San Antonio Breast Cancer Symposium in December 2009, data were presented on the targeting of chemotherapy-resistant breast CSCs with the Merck compound MK-0752, a gamma-secretase inhibitor that targets the Notch pathway. In a study involving 35 women with advanced breast cancer, biopsies revealed reduced numbers of breast CSCs. In this particular case, it was suggested that combination therapies involving agents that also target the Notch pathway (believed to be important in CSC renewal) may offer more powerful strategies for killing resistant CSC populations.

Cancer Diagnostics: CSCs are believed to be causally linked to the development and metastatic spread of cancer. If this is confirmed in the clinic, this will place CSCs at the heart of cancer diagnostics and biomarkers. Scientists have identified a number of surface proteins, such as CD44, CD133 and many others, that may have important utility in both of these areas. A number of intracellular markers found in CSCs may also have diagnostic utility. These developments are described in this report. For example, CD133 mRNA levels in peripheral blood, measured using RT-PCR, have been found to predict colon cancer recurrence. There is a need for new methodologies that isolate and characterise circulating tumour cells (CTCs) in the blood, and can be applied to CSCs. CTC technologies using the EpCam marker to isolate these cells are able to predict breast and colon cancer recurrence. The adaption of these techniques, based on specific CSC phenotypes, may provide sensitive new methods for identifying CSCs in the body. If this is achieved, it will have important implications in therapeutic decision-making and monitoring.

This 2010 report gives a comprehensive and up-to-date review of global R&D on CSCs, and strategies to target them. This includes around 40 companies or commercially based research organisations (including 27 SMEs and 8 international pharmaceutical companies) that are progressing drug discovery activities, including drug pipeline (pre-clinical to Phase III), discovery strategy, candidate molecules, drug targets, clinical trials and related areas.

For more information on the report, kindly visit :
http://www.visionshopsters.com/product/3358/Targeting-Cancer-Stem-Cells-Therapeutic-Strategies-Drug-Development-Pipeline-Biomarkers-and-Diagnostic-Opportunities-2010.html

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